Digital Marketing Services is something that every local small business owner must start using in 2022. Just to show you the true importance of an online marketing strategy now as well as in the future let’s start with some stats.
Internet Live Stats Google search statistics show that there are 3.5 billion searches made every day on Google. The stats also show that those searches are growing by roughly 10% every single year. According to a study done by Statista, 90% of the searches performed on the desktop are done via Google.
Of course, if you are a local business owner this next statistic is extremely important. According to a study performed by HubSpot, 34% of “near me” searches on desktop and mobile devices, resulted in actual store visits.
Most importantly, if you are a local small business owner these next stats you need to pay close attention to. According to Google, the query “__ to avoid” format has increased by 150%. Google also says that the query format “is __ worth it” has increased by 80%
Studies show that 91% of smartphone users bought or planned to buy something after seeing a video ad. Furthermore, if you are a local small business owner you really cannot afford not to take advantage of the benefits of digital marketing.
This is especially true with 80% of Americans shopping online in any given 48-hour period.
That is not all though! Additionally, with roughly a third of all mobile Google searches being local, you desperately need your company to be found in the search engines. If you are not practicing a digital marketing strategy and your competitors are.
You can almost guarantee they will be taking away both your customers and profits in the future. That is if they are not already doing so!
Contact A Professional Digital Marketing Company Soon Than Later
However, if you are a local business owner and you are not investing in a digital marketing strategy. I highly advise you to contact a trustworthy internet marketing agency and get the process started. Or you stand a grave chance of being left behind by your competitors.
Here at Adept Motions, we offer FREE Consultations to ALL Local Businesses. Just simply click on the button below and sign up for your FREE Consultation Today!
Now that we have gone over the statistics to prove that every small local business truly does need a digital marketing strategy. Let’s now go over the benefits of you starting your internet marketing strategy right away!
Learn How Adept Motions Digital Marketing Services Can Help Your Company In Our Video Below
5 Benefits of Hiring A Digital Marketing Services Company
1. The Best Digital Marketing Services Help Small Businesses Build Lasting Customer Relationships
In fact, a study performed by Keap showed that over 1,190 US-based small businesses said that their biggest challenge in 2019 was retaining and re-engaging with customers. With a solid digital retargeting campaign you can keep your customers engaged. As well as keep your current customers coming back for more.
This is done really with a good content marketing strategy. By creating quality and informative blogs, you will keep your customers engaged in your company. This will ultimately increase your clientele base as well as profits.
2. Digital Marketing Services Help You Learn About Your Customers Needs
Converting leads into customers is something many small businesses suffer from. The only true to accomplish this is to truly identify what your target customer needs are.
With effective digital marketing services being provided to you, you will be able to learn the online habits of your customers. This in return will help you better target your ideal customers. By targeting the proper audience, you will save tons of money on marketing ads.
Two of our favorite tools at Adept Motions to use to track these statistics are Google Analytics as well as Google Search Console.
3. Digital Marketing Services Allows You A Multichannel Approach
There are many different social channels you can tap into and use with your digital marketing strategy.
Those channels include; Facebook, Email Marketing, Google Ads, Blog Post, Instagram, Linkedin, SEO plus more! While each of these channels requires a different approach. Each of them can be used to successfully keep constant engagement with your target audience.
Here are some statistics to show you exactly what I mean!
- 3.2 billion people or 42% of the world population use social media today
- Facebook, Instagram, Twitter, Reddit, and LinkedIn are today’s market leaders. LinkedIn offers 80% of social media B2B leads.
- The average person spends 2 hours and 22 minutes on social media networks per day. With 80% of that time people engaging searches with their mobile devices.
- 54% of consumers browse social media for product research purposes
- 73% of marketers report they believe social media marketing is working for them.
- 87% of marketers said that video marketing has the highest ROI (Return On Investment)
These are just some statistics available showing the true importance of a strong digital marketing strategy.
4. Digital Marketing Services Allow Small Business To Compete With Larger Ones
Digital Marketing Services do not necessarily require a huge budget. While yes, there are tools needed and you will have to be willing to spend some money. You can have a well-optimized website and not have to break the bank.
Knowing your target audience as well as your product like the back of your hand will be more effective than a large marketing budget. This is especially true with the help of digital marketing.
Ann Smarty, which is one of the biggest names in the digital marketing world made a very true statement in an article she released. The said, “The great thing about digital marketing is that ingenuity and creativity can always win over big marketing budgets.”
This statement is Very True!
By creating a good high-quality marketing video and using today’s social media channels. Your marketing video stands a good chance of going viral. And if it does indeed go viral, you may just see your brand and profits start to increase overnight!
5. B2B Digital Marketing Services Are Much More Affordable Than Traditional Marketing
If you are a small business owner the odds are you cannot afford to run ads on radio, billboards, or television.
Fortunately, the majority of small business owners can afford the cost of digital marketing services. By practicing the proper digital marketing techniques you can reach the exact audience as those large companies with huge marketing budgets.
The beauty is you will not have to spend even close to the same amount of money as those bigger companies.
With FREE organic searches still dominating all web traffic, a strong SEO strategy is a huge benefit. This is especially true for local SEO.
Claiming and verifying your Google Business Listing is one thing that you can do today. By doing this you will start helping your company get found in the local search engines. The beauty is that this will not cost you a dime!
With the stats that I have just provided you as well as now knowing the true benefits of digital marketing services. If you are a small local business owner I highly advise you to start investing in online marketing today.
With today’s technology, the digital world is only going to get bigger and more popular. If you own a local business and you do not adapt and invest there is a good chance your company will be left behind.
If you are not sure how to get started or even where to start do not worry…you are not alone. Just simply give us a call here at Adept Motions Digital Marketing Services (276) 207-9880 & Set Up Your FREE Consultation. We will be more than happy to help get you started on the right foot.
Our Digital Marketing Agency Services List
*360 Virtual Tours
*Website Audits
*SEO Audits
*Web Design Digital Marketing
*Website Maintenance
*On-Page SEO
*Off-Page SEO
*Technical SEO
*Online Directory Management
*Google Analytics Set-Up & Management
*Video Production
*Video Editing
*Social Media Management
*Content Creation & Marketing
*Monthly SEO Maintenance
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