Are You Aware Of How Search Engine Optimization Can Shine A Light On Your Local Business?

A Tri-Cities SEO (Search Engine Optimization) Strategy might just be a whole lot more important to future success than you thought if you are a Small Local Business Owner located in the TN/VA Tri-Cities area.

Did you know that recent data has revealed that Google, the world’s largest search engine processes over 99,000 online searches per second? More, importantly, studies have shown that 93 percent of consumers use online searches to find a local business that can help them resolve the issue or answer the question they have.

If you are a small local business owner located in the VA/TN Tri Cities SEO area you may be thinking to yourself what does this have anything to do with me. Well, to be completely honest, it means if your company’s website has not been properly optimized for the search engines as well as all the most important online directories listings have not been claimed and verified you could see some trouble in the future.

If your competitors have taken the proper steps and you have not they will in fact rank higher in the search engines in return rewarding them with monthly leads and profits that should be yours. The craziest thing is it does not matter if your company provides better services, if they are ranking higher in the search engines they will receive more phone calls than you.

That information alone should be convincing enough for you to want to get started with a Tri Cities SEO strategy right away. However, let’s take a look at some more eye-opening local Search Engine statistics.

5 Eye-Opening Local Search Engine Statistics Every Business Owner Should Know

1. Both Local & Organic Traffic Together Make Up 69% Of Overall Digital Traffic

2. 42% of Local Searches Involve Clicks On The Local Map Pack

3. 42% of millennials who perform a local search will visit a business the majority of time.

4. 34 % of Online Searches Conducted Every Day Are To Find A Local Business

5. 73% of Online Searches Performed Weekly Are Performed In Search Of A Local Business

Google Local 3 Pack

Ready To Dominate The Google Search Engines With A Winning Tri-Cities SEO Strategy?

If you are a local business owner located in the Tri-Cities area that is ready as well as serious about improving your online rankings this is your lucky day! Simply sign up for a FREE Consultation by clicking on the button below and Owner & Founder Rick Moore will personally contact you to discuss your current Tri Cities SEO strategy.

That is not all though! Rick will also perform a 100% FREE SEO Audit on your website. He will then set up a meeting with you to discuss the results of your SEO audit as well as explain how exactly here at Adept Motions we are going to help you every step of the way!

So, do not hesitate any longer, sign up for your FREE Consultation today and start your journey to dominating the search engines…Right Away!

Now, there is one thing that you can get started with right away to start improving your Local SEO rankings. It is also one of the most important things that you can do as a local business owner to help with your Tri Cities SEO strategy. That one thing is to list and verify your business listing on the most important platforms.

There are many online directories that will help with your local Tri Cities SEO performance. However, the 6 online directories that we have provided are the 6 most important that you should start with first as well as right away! The good news is the ones we have listed are absolutely FREE to list.

Alert...Tri-Cities SEO, Website Design, & Hosting Special!!!

6 Online Directories That Are Best For Tri Cities SEO Local Rankings

1. Google My Business

2. Yahoo Bing

3. Yahoo Local

4. Yellowpages.com

5. Yelp

6. Apple Maps

These six online directories are a great place to get started at with your local Tri Cities SEO strategy. However, relying solely on a local Tri Cities SEO strategy is not the smartest decision if you are a local business owner.

Please do not misunderstand me, Local SEO is a huge first step as well as an extremely important part of a successful Tri Cities SEO strategy. Unfortunately though, if your website is not properly optimized your online ranking will most likely not see a very big boost in the search engines.

Why Your Tri-Cites SEO Strategy Needs Website Optimization

While having your business listed and verified on all the most important online directories is a great first step, there are still more steps that must be taken to truly optimize your business in the search engines.

The reason an On-Page Tri Cites SEO strategy is so important is simply because of competition. Unless you are the only business in your area that provides a specific service or product the odds of your company ranking in the local SERP or obtaining any 1st Page rankings are truly slim to none.

It is important to realize, that search engines want to provide the best answer or solution possible to the person performing the online search. As a result, if your company’s website is not set up with the proper Title-tags, Header Tags, as well as relevant keywords. Your company’s website will not even be considered a solution to the consumer’s problem.

That’s not all though, the content you provide on your website is also extremely important to conversions. Without the proper type of high-quality and relevant content implemented on your company website, the odds of it converting are very low.

This is why keyword research is one of the most important 1st steps you should take with any Tri Cities SEO strategy you choose to implement. You must first find what your consumers are searching for or what their problem is. Then next you must create high-quality marketing content that shows why your company is in fact the best solution to their needs or problems.

4 Best Types Of Content For Your Tri Cities SEO Practices

1. Blog Articles

Consistently writing and publishing blog articles is one of the most effective Tri Cities SEO strategies that you can implement. The key secret to a successful SEO is to get your website crawled as much as possible.

Without writing blog articles it is literally impossible to get the search engines to associate your company’s website with all the keywords that are relevant to your industry.

If you were to try and stuff all the keywords that your consumers are searching for into the pages of your website you would be performing what is called keyword stuffing. As a result, this is a great way to get your company website penalized by Google as well as the other search engines.

Blog articles also provide you with an opportunity to really explain your product or service which in return will gain your company more trust with the consumer.

2. Video

Video content is a great form of content for those individuals who do not enjoy reading. You can put together a marketing video that explains your services or products and it will also allow you to better connect with your consumers.

Not only do videos help you better connect with your customers, but they can also help improve your online presence in the search engines.

To explain, when someone visits your website and then clicks the back button right away it does not look very good to the search engines. In the eyes of the search engines, this means that your website must not have information relevant to the searcher’s needs because they chose not to stay on your website.

How a high-quality informational video helps here is that most people will stay on the site long enough to watch the video. Especially if you are providing information that they find interesting.

As a result, keeping the website visitor engaged longer reduces what is called your bounce rate. This in return indicates to the search engines that your site does in fact provide relevant information to the search query performed. As a result, it will give your site a boost for whatever keyword that brought the consumer to your website.

3. High-Quality Images

It’s no big secret, everyone loves looking at pictures. What most small and local business owners fail to recognize is that you can actually optimize the images on your website.

Not only do high quality properly optimized images help attract the consumer’s attention. The search engines absolutely love them as well. So if you have not already done so, be sure to go back in and optimize all the images on your website right away.

4. Social Media Content

It is important to realize, that while a Tri Cities SEO strategy is hands down the best long-term marketing strategy for the future of your business, it does take time to start seeing significant results. This is why it is so important to implement a solid social media marketing strategy along with your Tri Cities SEO practices.

Not only do high-quality and informative social media posts help build your brand within the local community, but they can also boost your online presence.

Remember earlier when I mentioned that one of the major keys to SEO is to get your website crawled as much as possible? Well, by creating really good social media posts that users will engage with you can achieve this.

All you have to do is add a link in the social media post to a page or blog article on your website that is relevant to the topic of the social media post. When someone clicks on the link it will redirect them to your website and if they stay on your website and interact with it for a bit it can help reduce your bounce rate, as a result, rewarding you a possible boost in the search engines.

Once again, this is where having informative and quality content on your website is extremely important!

Conclusion

Hopefully, after reading this article if you are a business owner in the VA/TN Tri-Cities area you now understand how important it is that you start implementing a Tri Cities SEO strategy right away if you are not already doing so.

More and more people are relying on search engines every single day as the solution to their needs. Small and local companies simply cannot afford to not have an online presence in today’s digital world.

As a result, if your company does not have an online presence known to the search engines, it will be extremely hard to compete in the future.

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